Selected process work for word-mark/logo design for emerging Toronto artist, Honoré.
Final word mark design in context; Photo from Honoré's website.
A handful of many loose sheets that accumulated through initial letterform and shape explorations. I was looking for the right "feel".
Potential concept directions presented to the client after our initial consultation. Concepts 1, 3, and 8 were chosen to explore.
A sample of intermediate explorations.
A sample of some of the intermediate explorations I completed.
A sample of some intermediate explorations.
A sample of some of the intermediate explorations.
Refinements of overall visual direction and final design of word mark.